NEWS

Press Bulletin N# 1

FEEL IS BORN - LATIN AMERICAN ENTERTAINMENT TRADE SHOW

State of the art equipment, new gaming machines, children's games and sports, theme parks and video games with the most advanced devices in virtual reality are part of the Latin American Entertainment Trade Show, FEEL, the first commercial exhibit of fun and recreation which will take place in Colombia on April 22 and 23, 2009.

FEEL is a commercial event that gathers leading companies from the five continents, which are linked to different categories of the recreation and entertainment industry for children, teenagers, adults and families. Manufacturers and distributors,operators, associations of the sector and specialized communication means, among others, will share the scene in Pavilion 4 of the International Business and Exhibit Center, Corferias, in Bogota.

There are no precedents in Colombia in holding a specialized event which gathers the offer and the demand of products and services of the entertainment industry. The Latin American Entertainment Trade Show will be able to consolidate a market of investment goods for the creation of business and new projects which support the generation of employments and tourism.

FEEL is the Latin American feeling, an effective marketing tool which will bring foreign investors and foment the industry of the Andean region; a space design to establish businesses and transference of technology in the commercial sphere of entertainment which is growing in a globalized economy.

"During three years we were consolidating the idea and in 2008 we have attended the three most representative fairs of the industry in the United States: E Entertainment Expo, E 3, which took place in the month of June in Los Angeles, Amusement & Music Operators Associations, AMOA SHOW, which was held traditionally in the month of September in Las Vegas and the International Amusement and Park Attractions, IAAPA, in Orlando during the month of November, finding a very good environment for the Latin American Entertainment Trade Show, FEEL. These visits have been highly productive and we have important companies which are interested in exhibiting their products in Latin America," declared José Aníbal Aguirre, General Director of 3A Producciones.

From Florida, entertainment capital of the world, he also announced that, to guarantee its success, FEEL will make emphasis in the topic of strategic communications through marketing email and certified mail, summoning the principal organizations and companies to participate in the first commercial entertainment event in Colombia.

FEEL Press
November 28, 2008